Immersive Storylab

  • Interact
  • Experience
  • Magic
  • Disrupt
  • Future
  • Encounters
  • Play
  • Wonder
  • Transform
  • Alchemy
  • Emotional
  • Resonate
  • Electricity
  • Smile
  • Engage
  • Amplify
  • Participate

Future Thinking

We make innovative digital experiences and content across a range of media platforms, applications and channels. This includes producing speculative prototypes for new kinds of mediated experiences such as virtual reality and augmented reality projects, to developing innovative and dynamic moving-image content for brands, to designing new platforms for digital publishing, experiential learning and interactive marketing. Our expertise spans a number of multimedia, digital design, marketing and media arts disciplines.

Over the years our team has worked on digital innovation projects and media campaigns for a number of organisations and commercial businesses, including the NHS, BT, BMW, Coventry University, O2, BBC and XXXXX other companies who want to combine imaginative storytelling with cutting edge digital technologies and platforms to create experiences, spaces and interactions that resonate and connect with 21st century audiences.

We are deeply passionate about the future of how people connect with mediated worlds. We don’t just create media, we create new mediums and possibilities.

Our mission is to synthesise storytelling, media arts, digital design, creative technology, data and cognitive science to make the world a more imaginative, playful and thought provoking place to be. One that enables people to connect to emotive, transformational and engaging experiences that they can share with others in both physical and digital environments.

That’s why the projects, content, applications and mediated experiences that we have created have been responsible for millions of engagements with brands, organisations and ideas across the world, as well as winning some awards along the way. We have helped organisations to win business contracts worth millions of pounds.

In our lab we research and develop a number of ways of putting new media technologies and ideas together to help our partners to develop cutting edge work that is in touch with the way people consume, engage and collaborate with mediated content in the 21st century. We like to think that we’re a new breed of digital alchemists.