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Immersive Storylab

  • Mixed Reality
  • Storyworlds
  • Augmented Reality
  • Experiences
  • Interaction Design
  • Enchantment

We design story driven mixed reality, augmented reality and immersive experience projects at the intersection of the digital and physical world.

This includes crafting fiction and fact-based augmented reality, mixed reality and digital storyworld experiences that converge our expertise in interactive media, digital experience design, immersive theatre and film.

Our mission is to synthesise storytelling, immersive media and experiential design together to help make the world a more enchanted, imaginative, playful and thought provoking place to be.

We make work with a number of artists, designers, media makers, technologists and organisations who want to combine imaginative and emotional storytelling with a range of technologies to create experiences that resonate with 21st century audiences.

This includes working with emerging talent at Manchester School of Art, Digital Innovation at MMU where we are helping to build teaching and learning capabilities around immersive storytelling. We also undertake research with the the Centre for Architecture and Visual Arts (CAVA) in University of Liverpool exploring the future of digital place and outdoor media experiences.